Summer Collection Campaign 25′
As the Head of Marketing and E-Commerce for a fitwear brand, I directed a shooting campaign for the summer collection. My responsibilities included art direction, executive production, casting, and location. Additionally, I managed e-commerce shooting to enhance our online presence and drive sales.
E-commerce shooting:
Photographer: Thiago Dias | Photography assistant: Fabio XXX |Makeup and hair design: Vivian Arman / Models: Rafaela Lemes and Betina Smith.
Martha Pedalino 